Wednesday, April 29, 2015

Atturo Driver Cole Mamer Begins Lucas Oil Offroad Racing Campaign

It was a big weekend for Atturo driver Cole Mamer as the young racer graduates from the Kart class to the Pro Lite racing class in the Lucas Oil Offroad Racing Series

With 23 racers in the Pro Lite class, there was a lot of excitement and competition at Wild Horse Pass Motorsports Park in Chandler, AZ. Racing on Atturo Tires' Trail Blade MTs, Cole had an impressive run for the weekend:

  •   Cole came in 3rd place out of 23 in Saturday's qualifying rounds, with a best time of  00:45.457 in his 7 lap session. 

  •  In Round 3, Mamer came in 4th in the 14 lap challenge, and later dropped to 8th in Round 4. 

For a newcomer to the Pro Lite class,  this is an impressive go round as the young racer becomes familiar with the challenges of this race class.  Of course, Atturo was there to support his efforts with a promotions booth area to show the audience that the tires he races on are the exact same tires they can get at your local Atturo dealer

Tuesday, April 28, 2015

Atturo Pro-Light Racer Travis Dinsmore Takes 4th at TORC

After a solid runner-up finish at the final race of the 2014 race season, Travis Dinsmore was looking to build on that momentum at Texas Motor Speedway. The final result gave the #43 Sleco Atturo Tire VP Fuels PRO-Light its second best finish ever in the category and really put the rest of the class on notice. The guys from "North of the Border" are a serious contender for the championship.

Before Sleco Race Team arrived at the Dirt Track at Texas Motor Speedway, the team spend a few days testing in Arizona as well as making an appearance for Atturo Tires at King's Tire in Fort Worth. Just as the team set-up their pit area, so did the rain. For two days heavy rain blanketed the area, which caused TORC officials to cancel Friday night's opening round of racing.

The TORC weekend at Texas was also bringing awareness to the Chris Kyle Memorial Benefit which is raising funds for the Guardian for Heroes Foundation. In honor of benefit the team printed up decals for racers and fans to show their support of the benefit and the foundation.

By Saturday morning the sun was out and eighty degree temperatures were in the forecast. The TORC track crew went to work and by noon time, the PRO-Light group went out for the first of its two practice sessions. Right from the start, the Sleco Pro-Light turned some very quick laps. The Saturday qualifying session saw a very competitive field, lay down some very close lap times. Officially Dinsmore qualified fourth fastest, just .726 seconds from the pole.

The opening race of the season saw the #43 Sleco Atturo Tire VP Fuels PRO-Light lined up on the inside of the second row for the eighteen lap run. When the green flag waved, Travis Dinsmore make a charge for the lead. When the field headed out of Turn 3 and into the infield portion of the tack, Dinsmore grabbed the lead. Quickly the Sleco truck opened up a substantial lead. When the field slows for the halfway mandatory caution, Dinsmore's five second lead disappears. 

On the restart, the Canadian driver continued to dominate. Then with less than three laps to go, the truck catches a rut and nearly rolls, but somehow Dinsmore gets it back on all four Atturo Tires. The incident shuffles the Sleco PRO-Light back to fifth place. The final few laps Dinsmore continued to push to make one final pass and to finish in fourth place.

"We had the winning truck tonight," remarked Travis Dinsmore. "I'm really excited for the rest of the season. I was confident going into tonight's race that we would be running well, and we proved it tonight. The fourth place finish is still great for our team, but in short-course you race your fellow competitors as well as the track. To get our program to this level not only do you need great partners and great equipment, but a great crew as well. I'm fortunate to have all three."

The next TORC Series presented by AMSOIL event is only three weeks away. Don't miss "The Rumble on the River" May 16-17, at Gateway Motorsports Park in St. Louis.

If you can't be there in person you can always watch all the streaming free online.

Monday, April 20, 2015

The TORC Series Kicks Off This Weekend!

The 2015 TORC: The Off-Road Championship season kicks off April 24-25 at Texas Motor Speedway near Dallas and Atturo Tires is excited to be a part of it! We're so excited that we want to share it with our most valued customers by offering exclusive discounts to the race!

What is TORC? It’s 900-horsepower off-road trucks racing side by side and hitting huge jumps at 100 mph. It’s the best drivers in the world, racing fender-to-fender; no mercy, no surrender. TORC features three classes of amazing, dirt-racing action—PRO Light, PRO 2WD, and PRO 4WD—with every lap more amazing than the last.

How can you get these specially-priced tickets? All you have to do is head to and enter (TXATTURO50) and you’re at the races for 50 percent off the general admission price!

Every ticket is also a pit pass.
What does that mean? It means you can go directly to the pit area of your favorite driver and watch them work on their truck! Even better? TORC racers love to talk to their fans and sign autographs. So that fender you picked up after a round of hardcore on-track race action? Take it to the driver’s pit and they’ll sign it!

We’ve partnered with TORC because they, like us, love the people who are responsible for our success: YOU! Thank you for supporting Atturo Tires and we’ll see you at the races!

Note: there will be a coupon for this race allowing you to go to your Kings Tire and get a $25 Bass Pro Gift Card with your purchase of 4 Atturo Tires by May 15th.

The full 2015 TORC: The Off-Road Championship Presented by AMSOIL season schedule is as follows:

April 24-25:     Dallas, TX (Texas Motor Speedway)

May 16-17:     St Louis, MO (Gateway Motorsports Park)

June 18-19:     Chicago, IL (Chicagoland Raceway / Route 66)

June 27-28:     Crandon, WI (Crandon Int’l Raceway)

July 10-11:     Charlotte, NC (Charlotte Motor Speedway, The Dirt Track)

Aug 4-5:     Sturgis, SD (Buffalo Chip Motorsports Complex)

Aug 15-16:     Bark River, MI (Bark River International Raceway)

Sept 5-6:     Crandon, WI (Crandon Int’l Raceway)

For more information on the TORC Series, visit their official web site at or follow them via their social media platforms at or on Twitter and Instagram at @TORCOffRoad.